Entries Categorized as 'Employer Branding'

Measuring the Mystery Analytic - Your Employer Brand - Part I

Date December 9, 2007

I can only go a few days without having an insatiable craving for Starbucks or Caribou Coffee. Sure I can make coffee at home, but it’s just never as good. Besides, there’s the atmosphere when I enter the coffee shop. The wonderful, helpful staff that greets me
And to top it all […]

IHOP uses QTrac to get off turnover treadmill

Date December 2, 2007

I’m proud to say that QTrac was recently featured in this article highlighting the work we’ve done with IHOP to dramatically reduce their turnover by 31% in one year.
Employing a tactic that peers nationwide could readily borrow, an IHOP franchisee here has dramatically reduced worker turnover by using anonymous online surveys to find […]

QTrac EBI results show that Training impacts advancement awareness

Date November 25, 2007

We just completed our webinar series in which we shared results from our Employer Brand Index study.
The graph above is one snapshot of the results of the retention results portion of the index here. The chart you see represents impressions of over 11,100 new hires and how their perceptions shift from 90 […]